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Publicis Media appoints Linu John as client lead for Hero MotoCorp unit

John had joined Publicis Media’s Zenith India as vice-president in April 2020. 06 May, 2021 - 03:39 PM IST     |     By indiantelevision.com Team     New Delhi : Publicis Media s bespoke unit has named Linu John as the client lead for the Hero MotoCorp unit. The platform caters to integrated media offerings, that includes media planning and buying, along with providing content, analytics, and programmatic solutions for Hero MotoCorp.  John has 13 years of experience in the media industry, during which she has served esteemed brands like Google, Pepsi, Shell, Nissan, and Samsung, said the agency. She joined Publicis Media’s Zenith India as vice-president in April 2020.  Before joining Publicis Media, she had worked in companies like OMD, Essence, Maxus, Mediacom, Starcom, and Mindshare. 

Linu John appointed as client lead for platform HMCL

Linu John appointed as client lead for platform HMCL
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Linu John to head Hero MotoCorp unit at Publicis Media | Advertising

Linu John Publicis Media has announced the appointment of Linu John as client lead of HMCL - the bespoke unit created to service its client Hero MotoCorp.     The unit consists of a team that manages media planning and buying, along with providing content, analytics, data, activation, performance and programmatic solutions.     Jai Lala, CEO, Zenith India, said, “Platform HMCL aims to deliver strong business outcomes and grow brand impact. Given the dynamic nature of the media environment it will be crucial to continue driving experimental solutions backed by data, technology and analytics to provide business outcomes. Known for her extensive skill sets and experience, we are confident that Linu will lead the mandate by concentrating on integrated planning, business growth of HMC and digital transformation for HMCL.”

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