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Campaign podcast: ethics, marketing pain, and performance anxiety

How long?
2-3 minutes
Campaign podcast: ethics, marketing pain, and performance anxiety
Conscious Advertising Network co-chair Jake Dubbins and O2 s Laura Lesser talk about the ethical pitfalls brands must face and how to stop funding hate speech and misinformation through ads.
Bodyform: Campaign podcast discusses brand s new #PainStories campaign
This week, Omar Oakes and Brittaney Kiefer discuss whether the BBC is right to put BBC Three back on normal TV, Bodyform s new ad campaign about women s pain stories , Airbnb s decision to spend less on performance marketing and what impact the new media app Clubhouse is having.
Then Omar speaks to Media Bounty managing director Jake Dubbins and O2 head of culture and innovation Laura Lesser about the work of the Conscious Advertising Network. They explain how advertisers may unwittingly fund hate speech and misinformation, how both ad-funded tech platforms and the open web must ....

Lindsay Riley , Omar Oakes , Brittaney Kiefer , Jake Dubbins , Conscious Advertising Network , Media Bounty , Laura Lesser , Conscious Advertising , Havas Media , லிண்ட்சே ரைலி , ஓமர் ஓக்ஸ் , மீடியா பவுண்டரி , லாரா குறைவாக , ஹவாஸ் மீடியா ,

Campaign podcast: can therapy save an agency's broken client relationship?

Ex-agency suit turned psychotherapist/consultant Paul Cowan explains what lies at the root of relationship breakdowns between ad agencies and their clients. ....

Paul Cowan , Lindsay Riley , Omar Oakes , Cowan Kemsley Taylor , Brittaney Kiefer , Adil Ray , Tommee Tippee , Apple Podcasts , பால் கோவன் , லிண்ட்சே ரைலி , ஓமர் ஓக்ஸ் , கோவன் கெம்ஸ்லீ டெய்லர் , ஆப்பிள் பொட்காஸ்ட்ஸ் ,

Campaign podcast: KFC's mashups with Walkers and Pizza hut

How long?
2-3 minutes
Campaign podcast: KFC s mashups with Walkers and Pizza Hut
Creative strategists and authors Niran Vinod and Damola Timeyin discuss how to build personal and corporate brands in the age of social distancing.
KFC: collaborated with Walkers (right) and Pizza hut (bottom left). Top left: Timeyin and Vinod
Omar Oakes and Brittaney Kiefer take a closer look at two KFC brand collaborations that launched within days of each other – Walkers (in which Gary Lineker imagines himself as Colonel Sanders) and Pizza Hut. What s KFC up to and do all brands win equally when marketing together?
Then Kiefer chats to Niran Vinod and Damola Timeyin, the creative strategists and authors that have released the marketing guide ....

Gary Lineker , Lindsay Riley , Omar Oakes , Niran Vinod , Brittaney Kiefer , Damola Timeyin , Pizza Hut , Colonel Sanders , Apple Podcasts , New Commercial Arts , Uncommon Creative Studio , லிண்ட்சே ரைலி , ஓமர் ஓக்ஸ் , பீஸ்ஸா குடிசை , கர்னல் சாண்டர்ஸ் , ஆப்பிள் பொட்காஸ்ட்ஸ் , புதியது வணிகரீதியானது கலைகள் , அசாதாரணமானது படைப்பு ஸ்டுடியோ ,

Campaign podcast: Becoming creative 'factories' and ditching line managers

How long?
1 minute
Campaign podcast: Becoming creative factories and ditching line managers
Rob Pierre, founder and CEO of Jellyfish, talks about trying to expand his digital marketing business during a pandemic and why he s been tearing down traditional management structures.
Podcast: features Jellyfish founder Rob Pierre (right) and ads by Pringles (top left) and Pornhub (bottom left)
Campaign duo Omar Oakes and Brittaney Kiefer discuss three very different ad campaigns this week: Pornhub s sustainability messaging; Pringles tie-up with a video game franchise; and EE s support for teachers during Covid-19.
They also take a closer look at Wonderhood Studios chief creative officer Aidan McClure s revelation that the agency is being run like a factory in order to increase wellbeing. ....

Lindsay Riley , Aidan Mcclure , Omar Oakes , Rob Pierre , Brittaney Kiefer , Campaign Work , Wonderhood Studio , லிண்ட்சே ரைலி , உதவி ம்க்க்லூர் , ஓமர் ஓக்ஸ் , கொள்ளை பியர் , பிரச்சாரம் வேலை ,

Campaign podcast: Bringing creative and media together (but not just for big brands)

How long?
2-3 minutes
Campaign podcast: Bringing creative and media together (but not just for big brands)
Simon Davis, founder of Walk-In Media, explains why a new generation of smaller long-tail advertisers should not be ignored by big agencies.
Simon Davis (right), and ads for Macmillan (top left) and Ikea (bottom left)
Campaign s media and tech editor, Omar Oakes, and creativity and culture editor, Brittaney Kiefer, take a closer look at the first major ad campaigns of the year.
The pair discuss how far consumer brands like Ikea can credibly promote sustainability and climate change awareness, and how effective the British Army s latest recruitment ad is likely to be. ....

United Kingdom , Lindsay Riley , Omar Oakes , Abbott Mead Vickers , Simon Davis , Brittaney Kiefer , British Army , British Army Fail , Work On Campaign , Walk In Media , Cancer Support , The Beach , Uncommon Creative Studio , ஒன்றுபட்டது கிஂக்டம் , லிண்ட்சே ரைலி , ஓமர் ஓக்ஸ் , அப்போட் மீட் விக்கர்கள் , சிமோன் டேவிஸ் , பிரிட்டிஷ் இராணுவம் , பிரிட்டிஷ் இராணுவம் தோல்வி , வேலை ஆன் பிரச்சாரம் , நட இல் மீடியா , புற்றுநோய் ஆதரவு , தி கடற்கரை , அசாதாரணமானது படைப்பு ஸ்டுடியோ ,