Live Breaking News & Updates on Kelly Watkins

Stay updated with breaking news from Kelly watkins. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.

Digital business needs new KPIs. Here's why they matter


close share links
For many organizations, key performance indicators are “key” in name only, tracked primarily to meet compliance regulations or provide a retrospective analysis. What’s needed are smarter KPIs, said Michael Schrage, a visiting research fellow at the MIT Initiative on the Digital Economy.
Work smart with our Thinking Forward newsletter
Insights from MIT experts, delivered every Tuesday morning.
Email Address
As Schrage wrote in a recent article and accompanying report in Sloan Management Review
, advances in machine learning and predictive algorithms can turn KPIs into prescriptive indicators that guide strategy, rather than metrics that simply help managers keep score. ....

United States , Michael Schrage , Kelly Watkins , Sloan Management Review , Adidas America , North American , ஒன்றுபட்டது மாநிலங்களில் , மைக்கேல் ஸ்ச்சிரகே , கெல்லி வாட்கின்ஸ் , ஸ்லோன் மேலாண்மை விமர்சனம் , வடக்கு அமெரிக்கன் ,