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Innovid Expands Local Measurement for NBCUniversal

Innovid is now delivering outcomes measurement for local advertisers across CTV and linear to NBCU in the 31 markets where it owns stations ....

Kelly Abcarian , Innovid Corp , Tal Chalozin ,

NBCU: We're Ready To Transact Locally On Comscore, Innovid

NBCU: We're Ready To Transact Locally On Comscore, Innovid - 05/12/2023 ....

New York , United States , Frank Comerford , Kelly Abcarian , New York City , Big Data , Vide President Measurement , Impact Kelly Abcarian , Wide Orbit , Following Years Of Conditioning National Advertisers To Do Business Via Quot Alternative Currencies , Uot Nbcu Said It 39s Ready To Do The Same With Local Advertisers 05 12 2023 ,

When Is An Impression Not An Impression, Not An Impression? When Experts Collide

When Is An Impression Not An Impression, Not An Impression? When Experts Collide - 04/12/2023 ....

United Kingdom , Chez Canal , Jon Anselmo , Joshua Lowcock , David Zapata , Justin Sampson , Tony Jarvis , Ryan Stonehouse , Fabrice Mollier , Kelly Abcarian , Audiences Broadcaster Audience Research Board , Currency Certifying Committee , Coalition For Innovative Media Measurement , Media Rating Council , International Knowledge Exchange , European Association Of Communications Agencies , World Federation Of Advertisers , Incorporated Society Of British Advertisers , Association Of National Advertisers , Europe Interactive Advertising Bureau , Op Ed Contributor , Innovative Media Measurement , Sales Houses , European Association , Communications Agencies , World Federation ,

How the TV industry is preparing for the future of currency

As the debate continues on how the industry juggles multiple currencies, several speakers at Paramount’s event envisioned a near future where measurement is… ....

Kelly Abcarian , Reaking News ,

TVN Honoring Chrystelle LeGall, Suzana Brady With Women In Technology Futurist Awards

TVNewsCheck will present its annual Women in Technology Futurist Award to Chrystelle LeGall, lead cloud solutions architect, Ateme, and Suzana Brady, SVP sales and marketing, Cobalt Digital, and chair of the RIST Forum. The award will be presented at the NAB Show in Las Vegas on April 18 at 6 p.m. “Chrystelle LeGall’s creation of […] ....

Kathy Haley , Annie Chang , Janet Gardner , Kelly Abcarian , Las Vegas , Anupama Anantharaman , Abby Auerbach , Madeleine Noland , Suzana Brady , Perspective Media Group , National Association Of Broadcasters Education Foundation , Tvnewscheck Women In Technology Leadership Award , Universal Pictures , Television Bureau Of Advertising , Technology Apprenticeship Program , Women In Technology Awards Presentation Ceremony , Previous Women In Technology Futurist Award , Technology Futurist Award , Chrystelle Legall , Cobalt Digital , Check Publisher , Co Founder Kathy , Technology Leadership Award , National Association , Broadcasters Education Foundation , Technology Awards Presentation Ceremony ,