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After nearly 10 years as CEO of Ellington-based Oakridge Dairy Farm, Seth Bahler was looking to diversify his revenue and build his company’s brand.
He saw the increased consumer demand for home delivery in the age of Amazon but also interest in high-quality, locally-grown food.
“I wanted to put a modern twist on an old [concept],” he said.
So, in 2019, Bahler launched The Modern Milkman, a subscription-based service that initially provided weekly delivery of farm products milk, eggs, cheese and butter in Ellington and a few neighboring towns.
After nearly 10 years as CEO of Ellington-based Oakridge Dairy Farm, Seth Bahler was looking to diversify his revenue and build his company’s brand.
He saw the increased consumer demand for home delivery in the age of Amazon but also interest in high-quality, locally-grown food.
“I wanted to put a modern twist on an old [concept],” he said.
So, in 2019, Bahler launched The Modern Milkman, a subscription-based service that initially provided weekly delivery of farm products milk, eggs, cheese and butter in Ellington and a few neighboring towns.