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WFA diversity guide details how to 'block hate and fund positive representation'

The WFA has launched a guide to diversity and representation media planning and buying, covering issues ranging from inclusive audience planning to measuring success. ....

Jerry Daykin , Isabel Massey , Media Forum , Global Alliance For Responsible Media , Diversity Task , Task Force , Global Alliance , Responsible Media , Media Planning , Future Of Media , Rand Strategy ,

WFA offers guide for DEI-conscious media planning and buying

DEI is not just a task for creative and HR teams, the guide's authors argue: Planning and buying choices play a critical role in supporting diverse voices and controlling whether hate speech and misinformation get funded. ....

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The Lists 2021: Top 10 trailblazers

The best of the industry in 2021. ....

United Kingdom , Jed Hallam , Jerry Daykin , Sophie Broadbent , Rani Patel Williams , Martyn Sibley , Ben Essen , John Lewis , George Floyd , Rachid Ahouiyek , Amy Williams , Rania Robinson , Nico Tuppen , Henry Scotland , Zoe Scaman , Homeground Academy , Purple Goat Agency , Virgin Media , World Federation Of Advertiser Diversity , Inclusion Task , Conscious Advertising Network , Manchester United , World Federation , Advertiser Diversity , Inclusion Task Force , Conscious Advertising ,

WFA global census reveals 'major challenges' around age, gender and ethnicity

“Stark” results of ad industry's first global inclusion census. ....

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