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Are Super Bundles the Future of Subscription-Based Streaming?

Churn is an unavoidable fact of life for streaming services, and much of the strategic thinking that goes into trying to make SVOD profitable focuses on how to minimise its impact, whether by offering more content, incorporating ad tiers, or entering into various bundling scenarios. So what s working in 2024 and what isn t? Five leading M & E analysts-ESHAP s Evan Shapiro, Erickson s Paul Erickson, Dataxis Ophelie Boucaud, TVREV s Alan Wolk, and Hub s Jon Giegengack-discuss current strategies to ward off churn-pocalypse in this clip from Streaming Media Connect 2024. ....

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Advertising, Bundling, and the Future of Premium Streaming

With the arrival of lower-priced ad tiers for premium streaming services, increasing aggregation and shape-shifting bundling options, ongoing changes to the streaming landscape are transforming consumer behaviour and adoption of pay TV and streaming services. But what do the numbers say about emerging market trends? How are platform providers interpreting evident shifts, and does that translate into user experience innovation? And is there really a Great Rebundling afoot, as so many pundits have claimed over the last 6 months? ....

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How to Localize Live Event Streams

What are the most dynamic approaches for localizing live event streams? Dan Turow of Evertz and Marisa Elizondo of fuboTV talk about the ways their organizations are working to best integrate local and user-preference-based content and experiences into live event streams. ....

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