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Makgeolli makeover: How Korean rice beer is shedding its old man image

In a nondescript building near the banks of Seoul's Han River, friends Koh Sung-yong and Lee Sang-woo tend to stainless-steel vats topped by cloth covers. Inside, steamed rice is bubbling, scenting the air with a sweet and funky bread dough aroma. The fermenting rice will become makgeolli – one of Korea's oldest alcoholic drinks, often referred to in English as.

Listening to Blackpink and BTS, drinking makgeolli, and eating kimchi pancakes : artisan revival of Korean rice beer makes it hip with the young

Korean fermented rice drink makgeolli is making a comeback thanks to a new generation of innovators who have given it sophisticated appeal.

[INTERVIEW] Two drinking buddies team up to upgrade underrated makgeolli

[INTERVIEW] Two drinking buddies team up to upgrade underrated makgeolli
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[INTERVIEW] Two drinking buddies team up to upgrade underrated makgeolli

[INTERVIEW] Two drinking buddies team up to upgrade underrated makgeolli Posted : 2021-07-29 08:18 Using locally sourced rice, Seoul-based brewery produces additive-free, homemade-style drinks By Lee Gyu-lee Makgeolli, a cloudy white rice-based beverage, is one of the country s oldest alcoholic drinks. And throughout its long history, it has undergone changes, from being traditionally homebrewed during the 1392-1910 Joseon Kingdom to being mass-produced in factory breweries starting in the 1910-45 Japanese colonial rule of Korea. This mass-produced modern makgeolli has resulted in stereotypes today that the drink is old-fashioned, cheap, mediocre and gives the worst hangovers. Two young entrepreneurs at Hangang Brewery, Koh Sung-yong and Lee Sang-woo, are striving to challenge these notions by rewriting the standards and offering the real taste of makgeolli.

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