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Maserati has vowed to maintain the “centrality of dealerships’ role” after unveiling a new OTO Retail project corporate identity (CI) in a bid to adapt to customers’ growing demands for online sales. ....
3 people found this useful JCT600 has overcome setbacks caused by the COVID-19 crisis to start work on its new £9 million Ferrari supercar dealership and service centre in Leeds – the highest value project in its history. Work on the eight-month project had been expected to get underway in January but ‘Lockdown 3’ stalled progress of the project which is now scheduled to open early next year. Once completed, the Brad-ford-based AM100 retail group’s existing Ferrari Leeds showroom will move from its current home at JCT600 Brooklands, in Lower Wortley, to the prominent new site on City West Business Park, The Boulevard. ....
Click the thumbs up > Sytner Group has opened the doors to its first standalone Graypaul Maserati dealership, officially separating it from fellow Italian brand Ferrari in Birmingham. The AM100-topping car retail group opened the doors to its new franchised facility with the Italian premium car brand for the first time as showrooms across the UK reopened their doors to customers following the latest easing of COVID-19 ‘Lockdown 3’ this week. It is located a short drive from the previous facility its shared with Graypaul Ferrari, on Highlands Road, the new Maserati dealership is located on Cranbrook Way, Solihull. Maserati’s UK registrations dipped 37.3% to 585 (2019: 933) in a COVID-impacted 2020 sales period as the wider market declined by 29.4%. ....