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Elon Musk brand confusion; Burger King rebrand; Subway to expand licensing footprint – news digest

Every Tuesday and Friday, WTR presents a round-up of news, developments and insights from across the trademark sphere. In our latest round-up, we look at Unilever offloading the Bertolli business, thousands of counterfeit designer masks seized in Kentucky, South Korea adopting a Vegan certification mark, and much more. Coverage this time from Trevor Little (TL), Bridget Diakun (BD), Jonathan Walfisz (JW) and Tim Lince (TJL). Market radar: Unilever offloads Bertolli business – Unilever has sold the remainder of its Bertolli business to Enrico-Glasbest. The Dutch food group is now the owner of the rights to the pasta sauce and pesto products in Europe. It further will be in possession of the worldwide rights to mayonnaise products sold under the Bertolli brand. Unilever has been unloading its Bertolli business for over a decade. In 2008 it sold the Bertolli olive-oil business to Deoleo, and in 2014 Mizkan Group bought the US rights to the Bertolli Brand. In 2017 Upfield acquired

South Korea Is About to Label All of Its Vegan Products

Shares Product certification body the Institute of Global Sustainability Certificate (IGSC) recently adopted the global BeVeg vegan trademark in Korea to help consumers identify vegan products and services. IGSC composed of ISO auditors qualified to carry out the BeVeg vegan logo and license in accordance with vegan safety standards and integrity provides certification services for vegan products, manufacturing facilities, and services based in Korea. Vegan products range from food and beverages to pharmaceuticals, cosmetics, textiles, fashion, accessories, household goods, and furniture. Proudly vegan Through vegan certification, Korean companies can prove that finished products do not contain animal ingredients through a series of raw and subsidiary materials inspection, factory inspection, and animal analysis. BeVeg certification also requires no animal testing. “As there is a lot of interest in the environment, animal protection, and health, interest in veganism is rapidly g

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