Live Breaking News & Updates on Global Brand Safety Certification Program

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TAG s exacting standards assure buyers that their ads won t be associated with content that could jeopardize their brand s reputation
REDWOOD CITY, Calif. (PRWEB) March 10, 2021
MOLOCO (http://www.molocoads.com), a leader in machine learning and growth solutions for mobile marketers, announced it has met the rigorous standards required to join the Trustworthy Accountability Group (TAG) Global Brand Safety Certification Program. The aim of the program is to significantly reduce the risk of ad misplacement on digital media and strengthen the integrity of digital advertising overall.
Meeting the requirements to be TAG certified is the latest demonstration of MOLOCO s dedication to brand safety, said Ikkjin Ahn at MOLOCO. Global losses from ad fraud in 2020 were estimated to be $35 billion, and are expected to rise in 2021. We want to be a standard bearer for greater transparency in the global digital advertising market. ....

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