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Several listed FMCG companies, including HUL, Godrej Consumer Products Ltd (GCPL), Marico, Britannia, and Tata Consumer Products Ltd (TCPL), in the September quarter earning calls, mentioned the competition from small players, forcing them to go for price revision. ....
FMCG Giants: Several listed FMCG companies, including HUL, Godrej Consumer Products Ltd (GCPL), Marico, Britannia, and Tata Consumer Products Ltd (TCPL), in the September quarter earning calls, mentioned the competition from small players, forcing them to go for price revision. ....
In a notable shift, local and regional firms have made significant inroads, reaching up to 31% more households in key segments like biscuits, soap, washing powder, and detergent during the September quarter. This trend has caught the attention of chief executives at major consumer goods companies, who are now acknowledging the resurgence of smaller brands and its consequential impact on their sales growth. ....