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Sir Tim Smit KBE will lend his support and join the UK’s first fully electric ‘Carbon Battle Bus’ delivering the net zero carbon message on Monday 14 June 2021 at the Eden Project at 10 am. ....
Feel Good intends to be climate net zero by 2030 across direct and indirect carbon emissions Feel Good Drinks has become climate positive – in what the Nichols incubator brand claims is a first for the UK’s soft drinks category. The business’ achievement came by offsetting more than twice the 206 tonnes of carbon it produced in 2020. Working with sustainability certification provider Planet Mark, Feel Good used the likes of Gold Standard’s clean water programme and the CommuniTree reforestation initiative to offset 497 tonnes of carbon. It was also recognised as a Planet Mark 2021 Business – which was “an internationally recognised sustainability certification for businesses acknowledging continuous progress, encouraging action and building an empowered community of like-minded individuals” Feel Good said. ....
1st April 2021 Nichols-owned Feel Good Drinks has launched a new four-pack format of 330ml cans for the naturally flavoured sparkling water brand. As with all of Feel Good Drinks products, the new four-pack format is plastic-free and will sit alongside the brands existing single can offering and twelve can case, and be available to purchase via Ocado, Amazon and the Feel Good Drinks online shop from 14 April (RRP £4 per pack). The four-pack format will be available in each of Feel Good Drinks’ three variants; Peach & Passionfruit, Rhubarb & Apple, Raspberry & Hibiscus. Feel Good General Manager, Ed Woolner, said: ‘The launch of this new format will offer convenience for our shoppers, providing a middle ground between our current formats of one and twelve cans. ....
Nichols Feel Good Drinks line-up will come in plastic-free packaging The sparkling water brand s portfolio will be the subject of a new formulation and will benefit from plastic-free packaging, the UK soft drinks group said late last week. A total of 3% of Feel Good s sales will be donated to environmental charities and non-profit organisations. The three-flavour range currently comprises: Peach & Passionfruit Raspberry & Hibiscus All three contain around 27 calories per 33cl can and are available in the UK off-premise as well as through the brand s website. Humans have somewhat forgotten how fragile the natural world is, said Feel Good GM Ed Woolner. By donating and partnering with charities that support personal and planetary wellbeing we hope to help protect the natural environment that gives us so much. ....