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Pringles & Caviar: The unlikeliest brand collaborations often work the best
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E-commerce grows by 36 per cent in last quarter in India: Report


E-commerce grows by 36 per cent in last quarter in India: Report
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Last Updated: Feb 10, 2021, 12:15 PM IST
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In October to December 2020 period, PCB&W and FMCG & Healthcare (F&H) categories volumes grew by 95 per cent and 46 per cent year-on-year (YOY) respectively, said the Q4- 2020 -E-commerce Trends Report , released by Unicommerce and Kearney.
Agencies
Tier II and Tier III+ markets have shown maximum growth potential, outpacing that of Tier I cities.
BENGALURU: The last quarter of 2020 saw e-commerce order volume growing by 36 per cent in India with Personal care, Beauty and Wellness (PCB&W) segment being the biggest beneficiary, according to a report. ....

Siddharth Jain , Kapil Makhija , E Commerce Trends Report , Personal Care , Fmcg Amp Healthcare , Average Order Value , சித்தார்த் ஜெயின் , கபில் மகிஜ , ஏ வர்த்தகம் போக்குகள் அறிக்கை , தனிப்பட்ட பராமரிப்பு , ஃப்ம்க்க் ஆம்ப் சுகாதாரம் , சராசரி ஆர்டர் மதிப்பு ,

E-commerce Grows By 36% In Last Quarter In India: Report


E-commerce grows by 36% in last quarter in India: Report
The report, which assesses the e-commerce growth in Q4 2020 with the sector-wise analysis, said brand websites reported a 94 percent volume growth in fourth quarter of 2020 as compared to same period last year.
PTI
February 10, 2021 / 01:28 PM IST
The last quarter of 2020 saw e-commerce order volume growing by 36 percent in India with Personal care, Beauty and Wellness (PCB&W) segment being the biggest beneficiary, according to a report.
In October to December 2020 period, PCB&W and FMCG & Healthcare (F&H) categories volumes grew by 95 percent and 46 percent year-on-year (YOY) respectively, said the Q4- 2020 -E-commerce Trends Report , released by Unicommerce and Kearney. ....

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Throwback2020: The great show that Indian e-commerce industry put up


More consumers, more innovations defined the year for the industry
28 Dec, 2020 - 08:43 AM IST     |     By Mansi Sharma    
NEW DELHI:
It was more than a decade-and-half long journey for the e-commerce industry in India to grow from a ticket booking platform to an  offeror of everything - from a needle to a car - online. The initial hurdles of  low internet accessibility, pricey data charges, and lack of trust were vaporised  by Reliance Jio in 2014, giving a major boost to the industry. And then came 2020 and  the much spoken about coronavirus, that made e-shopping more of a necessity than an option for almost all on planet earth. It has been said by many and trusted by all that what 2020 did for the digital and e-commerce industry, wouldn’t have been possible to happen in the next five years or so. Here’s an overview of what all went down in 2020 that made e-commerce a stronger and stiffer chap, giving a tough competition to the offline retail ....

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