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广东省总举办 数智共创 普惠粤工 2021粤工惠平台运营者大会-工会-中工网
在省总工会提供运营方向的指导和丰富的平台资源下,东莞市总工会整合资源、渠道等,为运营发展起到了重要支柱作用。在此基础上,充分发挥本土主流媒体优势和资源整合优势,引入专业运营团队,通过内容、活动、技术、市场等四个方面,为东莞粤工惠运营提供有力支撑。 实现品效合一,离不开基层工会的支持。为了提高基层工会联动效率,今年5月,东莞市总工会牵头组建各镇街工会主席群,为加强社群管理,还专门设立了客服群,并且拟定社群运营机制,由省总、市总、运营团队发布的重要推广信息,群组长提炼推广文案发送客服群,再由客服发送到各自负责的工会主席群,最后由工会主席发送到企业群。 在内容运营方面,经大量整合跟职工相关的新闻资源,做好内容运营的整合创新;在活动运营方面,通过高频次、高
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省总工会 数智共创 普惠粤工 2021粤工惠平台运营者大会在莞举行_
省总工会 数智共创 普惠粤工 2021粤工惠平台运营者大会在莞举行_
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