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IAB Australia's Marketing Measurement Innovation Series launches new module

IAB Australia's Marketing Measurement Innovation Series launches new module
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

Yasmin Sanders , Natalie Stanbury , Australia Ad Effectiveness Council , Einsteinz Communications , News Corp , Device Research , Ad Effectiveness Council , Marketing Measurement Innovation Series , Marketing Measurement , Machine Learning Powering Marketing Measurement , Market Mix Modelling , Market Mix Modelling , Effectiveness Through Continuous Experiment , Effectiveness Council , Brand Metrics , Digital Remedy , Double Verify , Hatched Media , Milton Data , Nine Entertainment , Sevenwest Media ,

Walmart's Acquisition Of Vizio Is More About Consumer Insights

Walmart s acquistion of Vizio will provide insights into connected TV and retail media, two of the fastest growing ad supported channels. ....

United States , Sam Walton , Mark Zamuner , Vizio Smartcast , Seth Dallaire , David Zapletal , Vizio Holding Corp , Best Buy , Apple Airplay , Insider Intelligence , Walmart Connect , Chief Operation Officer , Digital Remedy , Juice Media , Bud Walton ,

Google Hits Back At IAB After Releasing Privacy Sandbox Report

Google Hits Back At IAB After Releasing Privacy Sandbox Report
mediapost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mediapost.com Daily Mail and Mail on Sunday newspapers.

United Kingdom , Katie Cladis , Bosko Milekic , Tech Lab , Optable Co , Privacy Sandbox , Technical Assessment , Audience Management , Auction Dynamics , Creative Delivery , Optable Co Founder , Digital Remedy , United Kingdom Competition ,

Marketers, publishers brace for impact as 1% of third-party Chrome cookies vanish today

Marketers, publishers brace for impact as 1% of third-party Chrome cookies vanish today
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

Jamie Seltzer , Jeremy Haft , Lotame Theriault , Alexandra Theriault , Mateusz Jedrocha , Media Agency Briefing , Havas Media Network , Tracking Protection , Privacy Sandbox , Federated Learning , Trade Desk , Digital Remedy ,

Google Chrome's Third-Party Cookie Phaseout Forcing Industry To Adapt

Google Chrome's Third-Party Cookie Phaseout Forcing Industry To Adapt
mediapost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mediapost.com Daily Mail and Mail on Sunday newspapers.

Jeremy Haft , Alexandra Theriault , Mathieu Roche , Joseph Dressler , Index Exchange , Tech Lab , Privacy Sandbox Demo , Privacy Sandbox , Privacy Sandbox Protected Audience , Tracking Protection , Digital Remedy , Identity Graphs , Data Clean ,