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Unilever Transforms Deodorant Package for People with Disabilities


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Now in trial, the Degree Inclusive liquid roll-on deodorant package is designed for people with disabilities.
Refillable packaging for the new Degree Inclusive deodorant is easy to open and apply for people with visual impairment and upper limb motor disabilities.
As society becomes more aware of inequalities in life, brands are acting to show they have heard, and to show they care. One such example is the new Degree Inclusive deodorant from Unilever, currently in trial.
Degree Inclusive is the first deodorant product that comes in packaging specially designed for people with disabilities such as vision loss and missing or impaired upper limbs. People with limited arm mobility have trouble twisting a deodorant cap, turning a stick, or pushing down on a spray can typical actions required with current packages. So, Degree reached out to occupational therapists, engineers, consultants, and designers from Wunderman T ....

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Degree Inclusive is a deodorant packaged for people with disabilities


Degree Inclusive is a deodorant packaged for people with disabilities
Adaptive design studio Sour and creative agency Wunderman Thomson have developed accessible deodorant packaging for Unilever to make the product easier to use for people with limited mobility or visual impairments.
Called Degree Inclusive the packaging was designed for deodorant brand Degree – also known as Sure, Shield or Rexona in different regions.
To create the product, which Unilever describes as a world s first , the company partnered with adaptive design studio Sour and inclusive creative agency Wunderman Thomson, which is led by designer Christina Mallon who has limited arm mobility herself. ....

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