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Marquis Launches Its First New Flavor As Rebrand Drives Triple-Digit Growth

Marquis, the innovative beverage brand on a mission to change the way consumers drink caffeine, unveiled its newest flavor, Lychee Peach, to elevate its tri-blend, caffeinated beverage lineup. After launching a successful rebrand in January, the brand’s top retailer saw growth of 296% in the first quarter. Marquis expanded its lineup of unique flavor combinations to meet consumerdemand and cater to its explosive growth in 2022. ....

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Marquis Unveils New Modern Can Design With Bright Bold Colors And Enhanced Flavors

LOS ANGELES, Calif. –– Marquis, the innovative beverage brand on a mission to change the way consumers drink caffeine, today announced a packaging and formulation refresh for its Asian heritage-inspired, plant-based refreshments. Its new package design features vibrant colors with a bold, green curvature that flows across each can to illustrate its taste appeal and the better-for-you, balanced lift Marquis provides for all caffeine consumers alike. Alongside the brand’s new look, the flavor profile is enhanced with the addition of monk fruit, the latest trending zero-calorie sugar substitute known for its multitude of health benefits and natural sweetening abilities. The ....

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Family holds quick cremation for former Philippine leader

Family holds quick cremation for former Philippine leader
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#AsiaeCommerceAwards spills: Income sets its eyes on seamless CX experience

Details
09 February 2021
MARKETING-INTERACTIVE
, taking home the silver award for the category Best in eCommerce (Brands) – Banking / Financial Services . Its head of digital business, Anny Huang, also snagged the gold award for eCommerce Leader of the Year (Individual).
Income stood unfazed amidst the rapid digitalisation that COVID-19 brought upon businesses, as it moved away from traditional advertising years ago, and were fully ready to serve customers digitally even before the pandemic. In an interview with
MARKETING-INTERACTIVE, Huang (pictured) said instead of cutting on advertising spends, Income had to increase on digital spend to ensure we were able to follow through the digital journey of its customers. Not neglecting offline channels as well, Income worked with its service branches and financial agents to ensure it was able to leverage its digital data to help them in their sales and service processes. ....

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