The GE Innovation Barometer 2020
Little Red Robot brings General Electric’s report on global innovation to life with a bold design language and interactive WebGL.
Responses by Florent Biffi, developer; Ruud Luijten, developer; Damien Mortini, WebGL developer; Clément Pavageau, art director; and Seth Shukovsky, chief executive officer and creative director, Little Red Robot.
Background: Every second year, General Electric (GE) surveys the world’s most inventive leaders about the future of innovation. The Global Innovation Barometer 2020 (GIB20) website showcases this 50-page report full of complex and abstract data on innovation into simple, fun moments through meaningful interactions using video and photography; heavily art-directed, abstract 3-D animations and illustrations; and WebGL. Its target audience is primarily business executives, but it’s really for everyone interested in the future of innovation.