to say is that its return is an acknowledgement from the bbc that taking it off air in 2016 was a huge mistake, and i m not sure that bringing it back now will necessarily right that wrong for various reasons, because other services such as netflix have caught up and overtaken the bbc in some areas. but given the arguments that fiona campbell was making, if we accept that they are persuasive, why weren t they persuasive six years ago, when other people were making just the same arguments for not getting rid of it in the first place? well, i think what s changed between now and then is the bbc s realised that it s got an existential crisis in terms of young audiences, and this is its big play to try and win them back in some respects. now, you can talk about the mechanics of that and whether it will work or not. fiona herself fiona campbell, the controller of bbc three has talked about it enhancing the sort of content discovery ecosystem.
and win them back in some respects. now, you can talk about the mechanics of that and whether it will work or not. fiona herself fiona campbell, the controller of bbc three has talked about it enhancing the sort of content discovery ecosystem. in other words, that means another screen through which young people can engage with bbc content and then hopefully that then points them back to iplayer, where there are recommended other shows that they may enjoy. but i think one of the big criticisms i ve heard of this decision is that bbc three is coming back with a lower budget than when it went dark, and that, to some, is quite unpalatable. it shows for the people who believe in this that the bbc is not as committed to young audiences as it should be, and if it was committed to young audiences, it would restore the budget and increase it with inflation. elizabeth, let s bring you in here because you re the silicon valley
it back now will necessarily right that wrong for various reasons, because other services such as netflix have caught up and overtaken the bbc in some areas. but given the arguments that fiona campbell was making, if we accept that they are persuasive, why weren t they persuasive six years ago, when other people were making just the same arguments for not getting rid of it in the first place? well, i think what s changed between now and then is the bbc s realised that it s got an existential crisis in terms of young audiences, and this is its big play to try and win them back in some respects. now, you can talk about the mechanics of that and whether it will work or not. fiona herself fiona campbell, the controller of bbc three has talked about it enhancing the sort of content discovery ecosystem. in other words, that means another screen through which young people can engage with bbc content
an old flame, others who are less thrilled, i think. it return is an an acknowledgement from the bbc in that taking it off air in 2016 it was a huge mistake. i am not sure bringing it back now will necessarily put that right, for various reasons. other services, such as netflix have caught up and overtake on the bbc in some areas. given the arguments fiona campbell was making, if we accept they are persuasive, why weren t they persuasive six years ago when other people were making the same arguments for not getting rid of it in the first place. what has changed is the bbc has realised it has a crisis in terms of young audiences. this is its big play to try and win them back in some respects. you can talk about the mechanics of that and whether or not it will work or not. fiona campbell herself, the controller of bbc, has talked about it and enhancing the content discovery ecosystem.
given overtake on the bbc in some areas. given the overtake on the bbc in some areas. given the arguments fiona campbell was making, if we accept they are persuasive, why weren t they persuasive, why weren t they persuasive six years ago when other people were making the same arguments for not getting rid of it in the first place. arguments for not getting rid of it in the first place. what has changed is the bbc has in the first place. what has changed is the bbc has realised in the first place. what has changed is the bbc has realised it in the first place. what has changed is the bbc has realised it has - in the first place. what has changed is the bbc has realised it has a - is the bbc has realised it has a crisis is the bbc has realised it has a crisis in is the bbc has realised it has a crisis in terms of young audiences. this is crisis in terms of young audiences. this is its crisis in terms of young audiences. this is its big crisis in terms of young audiences