THURSDAY at the ALL ACCESS AUDIO SUMMIT included a talk with one of radio s legends and sessions on measurement and research, talent development, radio s relationship with labels, and more. The day s sessions were hosted by SKYVIEW NETWORKS syndicated "COUNTRY TOP 40" host FITZ.Scott Shannon SpeaksALL ACCESS Pres./Publisher JOEL DENVER caught up with SCOTT SHANNON in THURSDAY s opening fireside chat, recapping SHANNON s storied career through MOBILE, NASHVILLE, and ATLANTA to .
This week in ALL ACCESS, here comes Part 2 of GUY ZAPOLEON’s updated for 2022 ‘MUSIC CYCLES’ presentation. On the heels of warning about the pitfalls of not digging in hard during the Doldrums Cycle in Part 1, this week GUY reminds programmers where to look for the hits (hint: it’s not the charts), and urges his peers to “remember to ride the wave of each phase of the MUSIC CYCLE. Don’t stay in a rut with the same formula no matter what!” .
Heading into the new year a very good programmer shared the she was concerned; perhaps afraid for her company’s outlook. Fear is natural. It’s the appropriate response for any of us unsure about challenging situations. Facing another ratings report, prospecting for a new client, working through a severe personnel issue or speaking before a corporate meeting, you should expect to feel some anxiety. Fear is like a radar antenna; it signals you’re facing a new challenge, trying .
If you’re in radio, you’re familiar with the reference “Production Talent.” (How, long ago “production” found its way into Broadcast lexicon is anyone’s guess). Regardless, the place where commercials and promotions are “produced” is in fact known as “the Production Room.”
In those sonically insulated rooms, radio talents produce commercials and station promotional campaigns. Many of us have spent a lot of hours there! Over .
Last fall we wrote about the rising appeal of local content. The Jacobs Media Tech Survey revealed that local content’s appeal was increasing before COVID and continues to grow in 2021.
Traditional tactics like identifying caller locations and trivia games like “Battle of the Burbs” and “Oregon vs. Washington” remain popular. But what are some new ways shows are connecting locally?
KDWB Minneapolis’ Dave Ryan Show does a feature called “Loon .