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Brands Can Help Bridge the Gap Between Art and Tech

Like it or not, machines’ involvement in the creative cycle is here to stay.

Anastasia-leng
Columnist-network

Online Communities Are Key to Understanding Your Audience

Brands looking for a signal in the noise should look to the internet’s most engaged spaces to understand real consumer sentiment.

Reddit-timo-pelz
Columnist-network
Timo-pelz

When It Comes to Creators, Brands Have Never Had More Options

As the creator economy continues to grow, so do the types of people who exist within it.

Columnist-network
Will-eagle

CMOs Should Watch For These Cognitive Biases

We sometimes overvalue our own opinion instead of listening to research or consumer insights.

Jake-mckenzie
Intermark-group
Columnist-network

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