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GoodPop’s Mission: Pledge Good. Do Good. Feel Good.
This good-for-you frozen treat company has refreshed its packaging with a new look that calls attention to its mission to create social and environmental good.
May 14th, 2021 Consumers today want to see companies they support take a stand on issues that align with their own beliefs, and they want to see positive corporate action.
GoodPop® Frozen Pops is meeting that demand with their company mission: Pledge Good. Do Good. Feel Good.
If a customer pledges to do one of the eleven good deeds listed on a drop-down menu which focus on the areas of racial equality, stopping hunger, helping animals find homes, or creating a healthy environment, the company pledges to donates $1 to charity. The customer gets to choose which of those four areas will receive the charitable donation.
/PRNewswire/ On the heels of its website and e-commerce launch, GoodPop® Frozen Pops, leader in the better-for-you frozen treat category, debuts "Twin Pops".