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The brand’s new Jeans of Tomorrow collection centers on 100 percent biodegradable denim fabrics made with a blend of organic cotton, Tencel and hemp a fiber that AG, along with the rest of the denim industry, is embracing as an alternative to virgin cotton. Though celebrated for its sustainable properties, hemp can feel rough if not cottonized or blended with other fibers. The denim industry, however, is making inroads to make the fiber feel on par with what comfort-minded consumers expect from their jeans. For the Jeans of Tomorrow collection, AG used hemp fabrics combined with organic cotton and Tencel for a soft hand-feel that’s still environmentally friendly. Additionally, the fabric was sourced from a mill close to AG’s Mexico facility to further reduce its carbon footprint. ....