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New Book House of the Customer by Greg Kihlström Discusses How Brands Can Create the Personalized Customer Experience of the Future

Arlington, VA (PRWEB) January 11, 2023 Between consumer demands for more personalized and greater data privacy and competitive pressures to provide better

New yorkUnited statesBarry padgettGreg kihlstrSchool of marketing facultyAssociation of national advertisersAmerican advertising federation national innovation committeeChoice hotelsWashington postUniversity of richmond customer experience advisory boardCustomer data platformAgile brandMeaningful measurementCustomer experienceAgile brand guidesAgile consumer

The Agile Brand Guide to Customer Journey Orchestration by Greg Kihlström is the latest in the Agile Brand Guides series

Arlington, VA (PRWEB) November 15, 2022 Customer Journey Orchestration (CJO) enables marketers to create more engaging customer experiences that span

New yorkUnited statesGreg kihlstrMark smithDigital engagement solutionsSchool of marketing facultyAssociation of national advertisersAmerican advertising federation national innovation committeeChoice hotelsWashington postUniversity of richmond customer experience advisory boardJourney orchestrationAgile brand guideCustomer journey orchestration platformsAgile brandCustomer journey orchestration

Agile Brand Guides series launches with The Agile Brand Guide to Customer Data Platforms by Greg Kihlström

Arlington, VA (PRWEB) September 15, 2022 The current marketing technology landscape has thousands of platforms, with a continually growing set of feature

New yorkUnited statesGreg kihlstrSchool of marketing facultyAssociation of national advertisersAmerican advertising federation national innovation committeeChoice hotelsWashington postUniversity of richmond customer experience advisory boardCustomer data platformBrand guidesData platformsAgile brand guideCustomer data platformsAgile brandChief strategist

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