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Nominations Open for Women Breakthrough Award 2023

Wireless, IoT and Mobile Technology Innovators Honored in 2022 Mobile Breakthrough Awards Program

Indians fancy healthy, natural and sustainable products: Nielsen report

Indians fancy healthy, natural and sustainable products: Nielsen report Share Via: Nielsen’s BASES study shows that sustainability for consumers is more about tangible benefits of ‘reduce, reuse, recycle’ and organic ingredients. Nielsen BASES released its highly anticipated Top Breakthrough Innovation Winners in India, for 2020. The release unveils successful innovations by brands across India, showcasing winners’ effective strategies and how they brought their plans to life. “When it comes to evaluating innovations, there is no ‘one size fits all’ approach anymore. It is critical to understand the business objectives and the innovation strategy. A key factor to also consider is the endurance of innovation over time in sync with revenue objectives and other criteria,” said Vidya Sen, BASES Leader, South Asia.

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