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Food Passion Co, the operator of Bar-B-Q Plaza, Red Sun and Charna restaurants, has set its sights on going beyond the restaurant and food business to make its business more stable and sustainable in the longer term. ....
Bar-B-Q Plaza virtual eatery unveiled bangkokpost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bangkokpost.com Daily Mail and Mail on Sunday newspapers.
Ms Chaleerat (left) and Ms Boonyanuch pose with the Bar B Gon dragon mascot. Sansiri is moving into the more affordable market by launching low-priced condo projects this year, aiming to have 1.5 billion baht in residential sales from a campaign with Bar-B-Q Plaza. Chaleerat Torcharat, vice-president of corporate marketing (CRM & partnership) at Sansiri, said the partnership with Bar-B-Q Plaza, a chain restaurant, whose dragon mascot Bar B Gon is well known and perceived as a friendly and joyful character will help the developer build brand awareness in the mass market segment. We are downshifting to units priced from 1 million baht, she said. Bar-B-Q Plaza will help us expand to the affordable market segment, particularly units priced 2-4 million baht. ....