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Bloomreach acquires Exponea for CDP and marketing automation


Bloomreach acquires Exponea for CDP and marketing automation
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Summary:
(via Pixabay)
E-commerce experiences leave a lot to be desired. Unless you know exactly what you want and are only looking to find that product and make a purchase, most commerce sites don’t make it easy or fun to shop. Bloomreach is in the business of making the commerce experience more personalized and engaging and now it has added a new piece to its experience arsenal, a CDXP.
Bloomreach is pitched as a commerce experience platform that provides a number of features that, when integrated with e-commerce software, improve the shopping experience. These include search, merchandising, content management, recommendations and SEO. According to the company’s numbers, it powers 25% of all retail commerce experiences in the United States and the UK. ....

United States , United Kingdom , City Of , Robert Rose , Peter Irikovsky , Customer Data Platform , Bloomreach Experience Manager , ஒன்றுபட்டது மாநிலங்களில் , ஒன்றுபட்டது கிஂக்டம் , நகரம் ஆஃப் , ராபர்ட் உயர்ந்தது , வாடிக்கையாளர் தகவல்கள் நடைமேடை ,