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The Pandemic Bike Boom Is Here to Stay


Just before Christmas, social-fitness platform Strava released its annual Year in Sport report, a look at how people used the service to record their workouts in 2020. Because Strava has millions of active members, it’s always an interesting perspective. But this year, COVID-19 shaped the data in remarkable ways.
By now you probably know that the pandemic created a huge exercise boom in the U.S., with bikes at its center. New bicycles have been in short supply for months, and some shops have entirely sold out. We’ve been left wondering whether this was just another 2020 fad, or if it will lead to lasting ....

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