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Bringing Innovation to Sponsorship Leveraging

Raheem Akingbolu writes on sponsorship in brand building and how business owners are leveraging it to connect stakeholders, citing the example of the 2021 edition of Nigeria Idol, sponsored by Rite Foods’ Bigi Drinks
Companies and brand custodians could leverage visuals to tell their stories in memorable and vivid ways that may deliver more impact and emotion than words alone. Artful, custom and unique photography can transcend the mundane observable facts of a scenario.
It is for this reason that Bigi carbonated drinks, sponsors of the current Nigeria Idol has revealed by its innovative brand tactics is way ahead competitors in the industry. ....

Seleem Adegunwa , Raheem Akingbolu , Funso Arogundade , Champions League , Nigeria Idol , Rite Food Bigi , Burna Boy , Managing Director , Rite Foods , Bigi Media Idol , Rite Food , சாம்பியன்கள் லீக் , நைஜீரியா சிலை , பர்னா சிறுவன் , நிர்வகித்தல் இயக்குனர் , சடங்கு உணவுகள் , சடங்கு உணவு ,

Rites Foods is committed to the discovery of talent in Nigeria —Adegunwa

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Rite Foods Limited, a truly world-class and proudly Nigerian Food and Beverage Company, through its Bigi premium brand, has demonstrated its resolve to the discovery of talent and the promotion of entertainment in the country, with the sponsorship of the Nigerian Idol and the maiden edition of the Bigi Media Idol.
The brand, which has set the pace in the beverage market with its soft drinks variants, organised the inaugural edition of Bigi Media Idol for content drivers in the music, lifestyle and entertainment, arts, and society section of the media, as well as online publishers and bloggers, in Lagos. ....

Ogun State , Seleem Adegunwa , Boluwatife Adedugbe , Nigerian Railway Corporation , Beverage Company , Rite Foods , Rite Foods Ltd , Rite Foods Limited , Nigerian Food , Nigerian Idol , Bigi Media , Bigi Media Idol , Managing Director , Burna Boy , Brand Manager , நைஜீரியன் ரயில்வே நிறுவனம் , பானம் நிறுவனம் , சடங்கு உணவுகள் , சடங்கு உணவுகள் லிமிடெட் , சடங்கு உணவுகள் வரையறுக்கப்பட்டவை , நைஜீரியன் உணவு , நைஜீரியன் சிலை , நிர்வகித்தல் இயக்குனர் , பர்னா சிறுவன் , பிராண்ட் மேலாளர் ,

Our firm committed to entertainment promotion — Adegunwa

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Published 1:37 am
Rite Foods Limited, makers of Bigi soft drinks, is one company that is serious about the discovery of talent and promotion of entertainment in the country. This was further demonstrated with its sponsorship of the
Nigerian Idol and the maiden edition of the
Bigi Media Idol.
The brand recently organised the inaugural edition of
Bigi Media Idol for content drivers in the lifestyle and entertainment, arts and society section of the media.
Speaking at the event, the Managing Director of Rite Foods Limited, Seleem Adegunwa, noted that the company would earnestly promote talent discovery in music through the Nigerian Idol while also espousing his company’s interest in creative arts. ....

Seleem Adegunwa , Rotimi Ige , Funsho Arogundade , High Society Magazine , Rite Foods , Foods Limited , Nigerian Idol , Bigi Media , Bigi Media Idol , Managing Director , Rite Foods Limited , Burna Boy , Entertainment Editor , Nigerian Tribune Newspapers , Osigbe Blessing , உயர் சமூகம் பத்திரிகை , சடங்கு உணவுகள் , உணவுகள் வரையறுக்கப்பட்டவை , நைஜீரியன் சிலை , நிர்வகித்தல் இயக்குனர் , சடங்கு உணவுகள் வரையறுக்கப்பட்டவை , பர்னா சிறுவன் , பொழுதுபோக்கு ஆசிரியர் , நைஜீரியன் ட்ரிப்யூன் செய்தித்தாள்கள் ,