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From failure to success: The story of Saffola oats exemplifies Mariwala's wisdom

Saffola oats, now a market leader, initially struggled due to misalignment with consumer expectations. Marico s subsequent success stemmed from understanding regional tastes and creating a product that seamlessly combined health and flavor. This journey underscores the importance of perseverance and adaptation in business. ....

Saugata Gupta , Marico Saffola , Bombay Oil Industries , Harsh Mariwala , Saffola Oats , Best Oats , Oats Breakfast , Indian Oats , Oats Benefits , Saffola Products ,