Bedrock Group rebrands as Resonant Group
The rebrand reflects a new direction for the organisation, ten years after it was originally founded
Medical communications organisation Bedrock Group has announced that it will rebrand as Resonant Group, ten years after it was originally founded.
The rebrand reflects a new direction for the organisation as part of its growth plans and ambition to add other disciplines and services to its roster.
Currently, the group includes Origins Insights – a health insights agency – and Bedrock Healthcare Communications, which has a ‘forward-thinking, audience-centred, creative approach to medical communications’.
Both Origins Insights and Bedrock Healthcare Communications will keep their company names and identities, becoming the first two companies within the Resonant Group.
Bedrock’s strong start to 2021
Just two months into the year and at Bedrock we’ve already added FOUR new people to an ever-growing team!
Emily Wigginton, Head of Client Services
Our first new Bedrocker is Emily Wigginton. Emily joined in January as our new Head of Client Services bringing with her a wealth of healthcare comms experience. Emily is truly passionate about generating engagement through inspirational comms programmes to ultimately improve people s lives. Emily said “I am delighted to join Bedrock at such an exciting time in its growth. The passion of the team is contagious and born out in delivering exceptional healthcare communications grounded in science and routed in insights. The future is bright!”