Bedrock Group rebrands as Resonant Group
The rebrand reflects a new direction for the organisation, ten years after it was originally founded
Medical communications organisation Bedrock Group has announced that it will rebrand as Resonant Group, ten years after it was originally founded.
The rebrand reflects a new direction for the organisation as part of its growth plans and ambition to add other disciplines and services to its roster.
Currently, the group includes Origins Insights – a health insights agency – and Bedrock Healthcare Communications, which has a ‘forward-thinking, audience-centred, creative approach to medical communications’.
Both Origins Insights and Bedrock Healthcare Communications will keep their company names and identities, becoming the first two companies within the Resonant Group.