A new report by the PricewaterhouseCoopers (PwC) has estimated Nigeria’s advertising industry contribution to the Gross Domestic Product (GDP) at N605.2 billion. The report commissioned by the Advertising Regulatory Council of Nigeria (ARCON) and funded by various industry associations sheds light on the sector’s contribution to Nigeria’s GDP, its value and multiplier effect. Speaking at the unveiling of the report,…
FG inaugurates audience measurement initiative for media punchng.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from punchng.com Daily Mail and Mail on Sunday newspapers.
Nigeria s advertising industry worth ₦605 2bn - PwC – The Sun Nigeria sunnewsonline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from sunnewsonline.com Daily Mail and Mail on Sunday newspapers.
The federal government has formally launched the Audience Measurement System for the broadcasting sector to generate accurate and reliable data on television
FG unveils Nigeria s first tech-driven media audience measurement system nigerianpilot.news - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from nigerianpilot.news Daily Mail and Mail on Sunday newspapers.