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Not just shrinkflation: How brands change package sizes to sell us more stuff. : Planet Money : NPR

There's a behind the scenes industry that helps big brands decide questions like: How big should a bag of chips be? What's the right size for a bottle of shampoo? And yes, also: When should a company do a little shrinkflation? From Cookie Monster to President Biden, everybody is complaining about shrinkflation these days. But when we asked the packaging and pricing experts, they told us that shrinkflation is just one move in a much larger, much weirder 4-D chess game. The name of that game is "price pack architecture." This is the idea that you shouldn't just sell your product in one or two sizes. You should sell your product in a whole range of different sizes, at a whole range of different price points. Over the past 15 years, price pack architecture has completely changed how products are marketed and sold in the United States. Today, we are going on a shopping cart ride-along with one of those price pack architects. She's going to pull back the curtain ....

United States , Sam Yellowhorse Kesler , Jeff Guo , Amanda Aronczyk , Valentina Rodriguez Sanchez , Meg Cramer , Cookie Monster , President Biden , Sierra Juarez , Valentina Rodriguez , Alex Goldmark , Planet Money , Apple Podcasts ,

Revolt Against the EUniks

Steve Hayward, Rob, and James enjoy gazing at political upheaval from a safe distance this week, as Europe wrangles with its own game of Elites vs Peeps. ....

Steve Hayward , Ricochet Audio Network Superfeed , Reform Party Nigel Farage , Reform Party , Nigel Farage , Ricochet Podcast , Apple Podcasts ,

Israel v. Hamas with Elliott Abrams

Bill welcomed Elliott Abrams to the show to discuss the Israel/Hamas war, it's domestic fallout and the political implications. ....

Elliott Abrams , Ricochet Audio Network Superfeed , Bill Bennett Show , Apple Podcasts ,

SCOTUS Ruling on Gun Case, Republicans to Stall Biden Nominees, Summer Movie Review

TOP NEWS | On today’s Daily Signal Top News, we break down… ....

United States , Terry Doughty , National Defense Authorization , Six Senate Republicans , Ricochet Audio Network Superfeed , Supreme Court , Daily Signal Top News , Senate Republicans , Daily Signal Podcast , Apple Podcasts ,

Inside Out 2 Features a Subtle Shout-Out To Sesame Street's Big Bird Actor

Like every Pixar movie, Inside Out 2 has plenty of Easter eggs, and director Kelsey Mann made sure a certain Sesame Street icon received a little tribute. ....

Caroll Spinney , Bing Bong , Inside Out , Film Daily , Apple Podcasts ,