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Edelman adds senior creative and strategy talent with new hires in the APAC region

July 6 2021, 12:53 pm | BY Kim Shaw | No Comments
Having spent the past year building up its creative and strategic firepower in Asia-Pacific, Edelman is on a high after the network was named the Cannes Lions Independent Agency of the Year in the Entertainment track and also won a Grand Prix at the Festival.

Over the past year, Edelman has been working with former Leo Burnett creative lead Tim Green
(pictured left) in Asia-Pacific to establish hubs of creative talent in Shanghai, Singapore and Sydney. Green, in the newly created role of Chief Creative Officer for the region, is tasked with injecting creative thinking into every practice and sector, across every communications brief. Just last month, Wendy Chan ....

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Unilever and Edelman score big at #PRAwards 2021

Unilever and Edelman score big at #PRAwards 2021
Details
09 April 2021
Emerging from a strong field of contenders, Unilever took home the coveted title of PR Awards Overall Brand Champion at
MARKETING-INTERACTIVE s eighth annual regional PR Awards.
The consumer goods giant s impressive showing came thanks to three Gold, two Silver and two Bronze trophies from categories including Best PR Campaign: eCommerce, Best PR-led Integrated Communications and Best Use of Micro / Niche Influencers. The winning campaigns were run in Vietnam and the Philippines for brands including Clear Men, Lifebuoy and OMO Matic.
It was a close fight for runners-up Causes for Animals Singapore (CAS), earning accolades with their campaign The Perfect Voiceovers which was crafted to reframe people s perception around the adoptability of shelter animals. The entry won Gold for Best PR Campaign: Government / Public Ser ....

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Wunderman Thompson Thailand, Wolf BKK, TBWA Sydney + Leo Burnett Melbourne score Grande awards at AdFest 2021 Awards

April 8 2021, 2:56 pm | BY Kim Shaw | No Comments
The big winners of the ADFEST 2021 Lotus Awards were announced moments ago at today’s online ceremony. With 62 jurors, the judging process was guided by Grand Jury President Judy John, Global Chief Creative Officer at Edelman, Toronto.

Jimmy Lam, President of ADFEST, said: “We would like to thank everyone who entered ADFEST 2021 in spite of the challenges we faced as an industry last year. We thank you for sharing your ideas with the world and for showing how in dark times, the most innovative creative ideas shine bright.”
ADFEST’s highest accolade is the ‘Grande’ trophy and only 4 of these Grande awards were awarded this year: ....

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AdFest 2021 Lotus Awards: TBWA\Sydney and Leo Burnett Melbourne score Grande trophies; Mindshare Sydney named Media Agency OTY – Campaign Brief

AdFest 2021 Lotus Awards: TBWA\Sydney and Leo Burnett Melbourne score Grande trophies; Mindshare Sydney named Media Agency OTY – Campaign Brief
campaignbrief.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbrief.com Daily Mail and Mail on Sunday newspapers.

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GCI ranks Image Merchants most creative PR agency worldwide

Shuaib with the company’s awardThe Image Merchants Promotions (IMPR) Limited, publisher of both PRNigeria and Economic Confidential is ranked number one and identified as the most creative PR agency worldwide in 2020 Global Creativity Index (GCI).
The yearly index, produced by PRovoke, formerly Holmes Report, ranks the most awarded PR campaigns and firms in the world, weighting their impacts, while taking cognisance of their staff size.
The ranking is confirmed by Statista, the leading provider of market and consumer data and the best statistics portal in the world.
In ranking agencies against their peers, the weighted table is segmented along regional lines, producing the top five rankings for North America, EMEA and Asia-Pacific. ....

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