Festive season boosts outdoor advertising; agencies predict 10-30% increase in ad spends: Best Media Info bestmediainfo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bestmediainfo.com Daily Mail and Mail on Sunday newspapers.
Best Media Info: Speaking to BestMediaInfo.com, the players from the Indian OOH advertising space shared the notion that the outdoor medium is on its way to recovery from the pandemic and in some cases, they have witn| Advertising News
The company uses geospatial data and road traffic data to help discover various out-of-home locations where the target audience coverage is the highest and enables selection of the site from all options based on the visibility index.