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Beyond viral: The new era of influence - The Media Online

As influencer marketing matures, specialist influencer agencies enter the scene. They have turned influencer marketing into a science. ....

Albert Makoeng , Pieter Groenewald , Nfinity Influencer Group , Infinity Group , Nfinity Influencer , Magic Design ,

From mention to movement: The influencer marketing evolution

As influencer marketing matures, a new crop of heroes enters the scene: specialist influencer agencies. ....

Albert Makoeng , Pieter Groenewald , Nfinity Influencer Group , Technology Platforms , Infinity Group , Nfinity Influencer ,

Transforming marketing strategies through actionable KPIs

This gap between what they invest in attracting leads and what they actually sell highlights the need for a rethink in their marketing strategies. ....

Albert Makoeng ,

Budget shifts, market lifts - The Media Online

In the mix of marketing strategies vying for a slice of your revised budget, influencer marketing stands tall. ....

South Africa , Albert Makoeng , Enoch Godongwana , Mckinsey Company , Minister Enoch Godongwana , Silicon Valley ,

#BizTrends2024: The influencer gold rush - amping up budgets by 30%

We all know that the digital landscape is evolving—fast! If you re anything like me, you feel like you can t even afford to blink in case you miss out on the latest marketing trend. ....

South Africa , South African , South Africans , Albert Makoeng , Infinity Media Group , Overview Report , Live Shopping ,