Content Champions is a segment during MARKETING-INTERACTIVE's Content360 conference in which we highlight brands who have made significant impact in the content marketing space through their campaigns.
Moving, heartwarming and impactful, check out how brands like Petronas, Malaysia Airlines, RHB Bank, Prego, Safi and others are capturing the true spirit of Raya.
PETALING JAYA: A story about kindness is timeless, as seen in the tale of a lawyer who helped a poor mother back in 1998 – it has now become a stirring Hari Raya message.
Titled ‘Lembaran Baharu’ (Forgiveness), RHB Bank’s latest Hari Raya film, which was conceived and created by FCB SHOUT, is a dramatic reenactment of 'the most unforgettable case' of Malaysian lawyer Ahmad Zaharil Muhaiyar’s long and illustrious career.