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Accretive Media releases OOH measurement tool

Accretive Media, an OOH data and technology company, has launched Accretive Outcomes, a solution that delivers measurement and attribution for OOH advertising, according to a company press release. We believe that access to accurate and reliable measurement will be a… ....

Craig Benner , Keri Weber , Lawrence Shapiro , Electra Meccanica , Richards Group , Accretive Media , Accretive Outcomes , Out Of Home Graph , Audience Measurement , Ooh Advertising ,

Accretive Media launches Accretive Outcomes™ suite of automated measurement products purpose-built for the out-of-home advertising market

Accretive Media launches Accretive Outcomes™ suite of automated measurement products purpose-built for the out-of-home advertising market
prweb.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prweb.com Daily Mail and Mail on Sunday newspapers.

Michael Provenzano , Keri Weber , Craig Benner , Lawrence Shapiro , Electra Meccanica , Richards Group , Accretive Outcomes , Out Of Home Graph , Accretive Media , Vistar Media , Accretive Data Lake ,

Expert: Security, comfort top of mind for 2021 - Internet


Expert: Security, comfort top of mind for 2021
If 2020 was the year of the unexpected, many are hoping that 2021 will be the year of a return to the expected. From a return to more traditional ways to get news and information to more in-person gatherings, this is what one expert believes we can expect from 2021.
A return to traditional interaction
A successful vaccine, coupled with extreme device fatigue from the last year will lead to revitalized interest in more traditional formats such as OOH, DOOH, and audio. In fact, VIOOH s annual State of the Nation report found U.S. marketers were planning to include programmatic DOOH in 51% of all digital campaigns in 2021, a figure unheard of a couple years ago. As data targeting and measurement within these formats advances, advertisers will truly start to realize their power when executed properly, said Craig Benner, CEO, Accretive Media. ....

Craig Benner , Accretive Media , கிரேக் பென்னர் ,