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Kroger s Purchase-Based Audiences Now Available to Yahoo DSP Advertisers

Margaritas, flowers on to-do list for Mother s Day, Cinco de Mayo

Nearly two-thirds of Millennial Kroger shoppers tell 84.51° they plan to celebrate the Mexican holiday

5 customer trends, according to Kroger

Pre-cut veggies and smart shopping carts are high on the list, says grocer’s data arm 84.51°

Online shoppers go elsewhere when items out of stock

A report by 84.51° says nearly a quarter of shoppers will move their spending rather than wait

Are Retailers and CPGs Getting Research Sampling Wrong?

New study from 84.51° reveals data quality and accuracy issues among self-responding consumers

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