The Great Wings Rush
By Josh Dzieza | June 1, 2021, 10:00am EDT
Photo illustrations by Alex Castro, Amelia Holowaty Krales, Grayson Blackmon
It was March 2020, and restaurants across the country were shutting down, setting up takeout windows, or doing whatever they could to absorb the shock of COVID. But it was Chuck E. Cheese, of all places, that had the foresight and steely clarity to see not just what the new era required, but what it permitted. With much of America suddenly interacting with restaurants through delivery apps, the food industry had been transformed into e-commerce, and the arcade better known for its ball pits than its food was free to invent a new identity: “Pasqually’s Pizza & Wings.”
2021
Walmart takes on Kanye West; EUIPO extends presence in Africa; Crayola teams up with Build-A-Bear – news digest
Every Tuesday and Friday,
WTR presents a round-up of news, developments and insights from across the trademark sphere. In our latest round-up, we look at the USPTO seeking innovation medal nominations, the McCarthy Institute heading to Arizona, delivery apps changing the branding game, and much more. Coverage this time from Victoria Arnold (VA), Bridget Diakun (BD), Tim Lince (TJL) and Trevor Little (TL).
Market radar:
McCarthy Institute heads to Arizona – The Sandra Day O Connor College of Law at Arizona State University has announced the addition of the McCarthy Institute and its executive director David Franklyn to the school s IP law programme. The move means that the McCarthy Institute at ASU Law will partner with other ASU units including the WP Carey School of Business and School for the Future of Innovation in Society to expand student engagement with
“This allowed us to plant a flag in Denver with these brands, which is something I never thought we would do,” said the co-owner of Indulge Bistro & Wine Bar.
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