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UK games industry charity GamesAid has raised £70,000 ($84,985) and split the donation among seven different organizations. The donation was presented to the following charities; Access Sport Trust, Autistica, The Clock Tower Sanctuary, Lifelites, Everyone Can, Solving Kids Cancer and MAPS. The aid group has also recently appointed two new trustees to its board: Studio Gobo & Electric Square s Terry Haynes and Ukie s George Osborn. Over the past year, I ve spoken with so many different charities who ve turned to games as a way to keep themselves going during an unimaginably tough year, said George Osborn. I ve joined GamesAid as a trustee to do what I can to continue to support this essential work and continue to demonstrate the decent, kindhearted nature of the UK games industry to the wider world. ....
Time to play: how gaming is becoming too big and creative for brands to ignore Thanks to advances in tech and the ubiquity of mobile phones, gaming is evolving fast, and its popularity has only grown in the midst of lockdowns. Now, ad agencies are fully waking up to its true possibilities. by Omar Oakes Free email bulletins ....
As 2020 draws to a close, many will reflect on 12 months defined by stress, upheaval, and the urgent need to confront some difficult truths about the way the games industry operates, and the myriad ways it can be a better and more inclusive place. But just as that process of self-examination is necessary, so too is recognition for those already working to solve those problems. In this GI 100 series we will profile 100 individuals and organisations making progress in vital areas like diversity, accessibility, charity, mental health, progressive politics, lifting emerging markets, uniting communities, and more people whose stories can show us how this industry can be that better and more inclusive place. ....