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Madhya Pradesh: Expired ghee, tea leafs worth over Rs 8 lakh seized, manager and owner booked
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Indore action against spurious edibles: Expired ghee and tea leaves worth over Rs 8 lakh seized; manager and owner booked
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On a sound quest: Meet the Indo-Iranian band Narang
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The four-minute-long film, titled âYaadon Bhari Pyaaliâ and executed by Black Swan Life, pays ode to the people of Maharashtra.
At a time when most advertisements focus on present and future needs, nostalgic ads transport us back to a simpler place, away from the hustle and bustle of modern life. Using the merits of nostalgia in advertising, Society Tea recently came up with a campaign, titled âYaadon Bhari Pyaaliâ, that takes a trip down the memory lane.
The film features a young man, who returns to his ancestral home after a long time to take his old caretaker back with him. The caretaker, who is fondly called âKakaâ, realises that the young man has lost his bond with the home he grew up in.