'We had never seen a line out the door': food influencers on

'We had never seen a line out the door': food influencers on social media can transform a restaurant's fortunes – and businesses are aware of their marketing power

Food critics are no longer the only ones with influence over the success of a restaurant. Now, if the right online influencer posts a video of your food and it goes viral, it can be as rewarding.

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Nkechi Ahaiwe , Instagram , Food Influencers , Ood Kol , Tiktok ,