For gotten that about to change the loop in london, sacks me and hunt him to the only owns in gemini, this blind cellar mondays, facing extinction. Which conservationists havent really noticed because owns arent just talked to find. They can also be hard to look at. But marcus menda is a fan anyway. Hes the marketing director of the people and caves. And he wants to help the local homes improve the image by living the dog over the phone with always the tone you stand on the so a layer of skin grows over them. And its a really unusual animal as fits into 3 toes from to the back. Crazy fluid. As always, there were so many things of the sex, this creature and paul johnson, im the one key on the side of the bazaar homes are about to become famous. But thats a problem. They having trouble pro, creating thats why mark was menda is funding a conservation project. This Research Team hopes to help the unusual creatures reproduce. This is all this, you know, its amazing animals have us involved. So in many decades, when this thing would be happy and that leads to reproduction, and then that would be great and go to the physical at the end, wed have to protect the baby and then also be always will be should think its a challenge. Status will change them on most of these in the household, along with a few fat on this end, no of spring to date. Is this the end of the hoop of land owns the same combat Research Institute and frank full time mind. Its primary focus. Animal is that send a shift down most people spines, the spiders to many, just an 8 like at night man to squash been protected. Which biologist paid to giga is one of the biggest, the extreme spiders twins box, even acids that part of our planet about diversity of the light that lives around us. And we need them to have them born with it. But also deal gig is collection includes more than half a 1000000 specimens. Spiders play a key role in the ecosystem. They keep some insects populations and check which because they look so creepy, its hard to convince people that they need to have protection. Next patron giga has come up with a Novel Solutions he gives the spiders send that 14 names initially. Non spaces of spider life growing particularly funded of is the head to robert of david bowie. David though we have not finished about and named david bowie, of course helps get the word out that its habitat is under threat, calling the confederates in front entropy. And thats why im just us be he could, that was how i got the message. I said maybe even reaching people who wouldnt usually hear about oriented. Hes on for lice me in the voice or not. Its not uncommon for giants crap. Spied in may not be anywhere near as fame and it says the real david bowie. But thanks to pay to you, it is idea. Its have 10 to the exposure. Funding and public support are crucial of research and species protection. Thats because thats been lacking to date, many species of either almost dying out unnoticed with potentially grave consequences. Beacon system is grand, we can with every extinction on have english. Theres actually a lack of knowledge here. One thats preventing us from getting spacing of like the zones or any red list hockey, or using good hard facts to properly reinforce the message that they need protection. But thats why were trying to promote research into these animals that we have. So we will actually be normal and well be in a position to say, we didnt see the view. Yes, the species names protection now on, couldnt, you know, its crucial for a particular eco system. These guns fixed it for d, this or the units or closest. The 1st step towards the better image information. After all, many people are scared of spiders, and mostly on founded fia, says the biologist. The tarantula, for example, may be huge, doesnt pose a threat to humans. Research is the foundation of any successful species protection program. But to dates best very little Scientific Data on the own. Its natural. Habitat in subterranean rivers makes it hard to obsess. Thats why group of land is a unique opportunity for researches the definitely the land owners are already over 80 years old. Life expectancy around a 100, at least, thats what scientists think. They also think the owners can still and we produce. But if they dont procreate soon, the population state is sealed. Then, new campaign can help a team from the life nets institute for the landlord Life Research uses out for sam to examine a female the hudson with gardner hopes up a bit to square because we found this female together with a meal under a rock. But what were finding here doesnt look very promising. After all it says its healthy. Yes, sure its healthy, but theres no sign of any exist. The reproduction specialist only come tell overland twice a year. They usually focus on preserving large theses, such as the northern white drawing. No less. Dorothy sure. Its much more difficult to get funding for research into small unknown species. I said all that live in caves and are inaccessible scale the become other think its much easier for large as maddox pcs like right now. And so how soon im fabians like the own, are among the most threatened vertebrates, but they usually overlooked by species protection campaigns. Its easier to get close to people with mammals and, but theyre somehow closer to us than if im working with fish and phoebe and direct towels. Thats much more difficult to go. Although there are a few icons such as the fire salamander and the fire valley towed there brightly colored and impressive. And, but its easy to pull on peoples heart strings if you stick with mammals about them. And by the way, we get to that feeling black um has already captured the researches hot and they are released to develop and latest discovery. Yeah, im glad weve just found relatively well developed, a deposit or follicles a mess and were going to measure them again to see how big they are. He was a, this is an active e mail animal reproductively active, these round structures here. Mm hm. But reproductively is female, doesnt necessarily mean babies. The researches cons, get the hoops up just yet. Its you know, im a single gums for you looking at it cautiously and its, its a lot different than breeding copies single piece that would happen much more quickly. Why my problems with ears owns takes loretta and falls in and thats why its a moment. And its still speculation to say whether or not they can reproduce and so forth from some kind of a but well keep adding, im very certain populations are fresh water species have declined by 84 percent over the last 4 decades, at least partly because of Water Pollution and we have a dams reset it just think more people need to know the truth, the only the perfect character to help raise awareness. But 1st theyll have to survive. New bacteria can enter the water. The creatures also hate bright light. The research has looked the x with headlamps and an industrial pick camera. Were using a low light camera. The hang on there was something light there could be done by amazon. Hm. Spill over a bundle or a metaphor. So thats a look. Ive seen them before. The so i have to now weve seen once the image before and it was a bit more ragged and more reflective to send me. I was good friends. That was actually Transparent Fund as well. Did i think thats gravel to bed. Could have been something, you know, from the, the site were hoping that maybe in 2 months, when the female we looked at with the office sound is ready for us and that will actually fine. So for them slice for christmas system. So its doing the time. Is less than the jumps of own babies, the protecting aesthetically challenged animals recoil. Some creativity. Simon, whats appropriate . Totally unique. Stand up comedy. The englishman founded the ugly animal preservation society. 9 years ago. Ive always had a proper deep love of the weird and the wonderful creatures in them is the people arent. And if you want me to care for the kids, things when youre missing the point of conservation and im trying to get people to love these things which are 1st clumps, they might know simon, what 1st eliza parent since the korean and knocked down its going to be close to getting back in front of real people and because we dont gigs online, but its just not the same hope im still funny. Its like thats a terrifying prospect. The biologist is touring the u. K. With his show today, hes appearing it to science festival in the west. An english city of chelton him too much to find it was a little because of these he does is the reason why the pond is the w. W. Smell. Scott . Yeah, its, its cute, fluffy that what youre thinking, black and white, save them so much money and color photocopy. Yeah. You know, the red list, the kind of like the big book of endangered species look like youre kind of yellow pages of death. Dont split them through to start to notice that it was filled with butterflies, but there was no months cuz most of that little bit too dont. When they go expense, we dont even seem to notice, never mind care. And i thought i thought this is wrong. You know, because because of the whole, the things cause cause any of these tried internet dating knows, the vast majority of life right there is the comedy can help also has its own mascot is dependent not good enough cuz you only made a blog. I mean, its ugly, its depressed physical you liberals, them across real sleepwalking our way into a mass extinction like we are, was bod for the planet as an asteroid was for the dinosaurs. And thats, thats a tragedy. Im. But its tricky because it got to deal with it and i just decided i was going to stand up comedy because otherwise youre good, grief, etc. So by addressing it and kind of like manner and having fun with it and then so i could get people talking about conservation in a different way. And simon, this know lou, both of the comedians also shared the stage with simon, jo, lance and shock. Each of them presents a different animal, they. Chevy entry fees with various environmental projects. As the evenings role as to what today was the audience goats for its favors in the extinction slam. Would like to take some scraping fred, whos looking for the ninja loan to show up and hed like to go to the mary river terminal. Ok ladies in june. So i think that is the answer. This is true. You know, most quote is really, i think is needs to be of the animals. Then we realized before we, we didnt and not from just is not what you just see is the, is a lot more to, than i live unable to solve. I keep getting exposure to the ones that you dont see as much as its really exciting. In 2013, what organized and online poll to cram the worlds ugliest animal, the blood fish one and found the same thing. If it with i always you, the more you look more beauty, you see, even if youre talking about an ugly thing here. So look, ugly animals matter to dont be boring of the marquess mendoza. Who wants to protect ugly animals . He wants to 10 owns interest in expertise, to attract tourists to ruben, and, and raise some cash to live can assume fault for life. On his own is sometimes used as a mental disease, so keep them often on. So were having some actual alamo, but you can see or even talk to jolts. And like it was that when came that leads to ignorant. And we need to remedy that some say, okay, this animal lives in germany lexicons. Its give telling me here in the human side of that kind of things to move around as much that makes it special fits unit. And thats where we can start telling stories, label fits, and the decisions throughout cnn. And macos menda has hired an advertising specialist to help out will be its own, like and the 2nd. So please turn off your flesh by now were here. Yes, thats on like were down to mostly home to spend their entire lives in the novel stage in balcony countries. The and fabian is the quote human fish because of the skin color. Sounds more like something out of a horror movies in a campaign. Im going to do it. So seeing the animal totally. Now you could learn business. It wasnt especially a truck with the when the took you look at how it movers, its what you did. You take the time to think about how this thing gets cut. There are plenty of things you can use to explain creature to children and make it interesting kind of safe. Thats illustrated and animated. Kids will love it. Yeah. To make something cute. Yes, we can, when they even exhaust the Lowest Energy cation something small kind of food side, thats the thing that might make it seem dont, which, but thats what well touch peoples hearts. Trying to still lies in the prime audio nature as to who i need to know. No thats actually true. Sign is on was put in this guy, defend, it was on the hides and i think that needs to be conveyed as understood. Not the cuteness but perhaps something to conflict of us precious. It will be a challenge for a nice one issue in house for a few weeks later. Mark was menda is going to be understanding backs agency, initial designs for the own as movie stuff already. The w w f spends up to 2700000. 00 euros a year on advertising. Mark was mendez budget is a fraction of that for the will, the campaigns still be a success on Health Science . The on the side of the idea is that the own was having a really relaxing Morning Light that nothing can both of him to say in the date and the fluids, any whoops into the lodge, and that surprises him just doesnt have to be furnished. But the, its not what he was expecting. A good us. Im all just let it speak for itself. Yeah. Thats. Thats, thats really cool. Who if i liked the choke and the newspaper in the coffee mug, make it funny. I mean, copy official, just the way i wanted it to be a little more with kids from like the style movies and the Little Details will appeal to that. All that just getting the complete impact change of the highest place and in the of accident on which one is a win win to the system. Was i post, especially with him when the humorous animation will help us increase awareness of this very special animal from time on a lot of people, which is a yeah, more for the, i mean my children also showed when was the chief of these adults finish all School Age Students here in supervisor. That was the own fan club, can start growing because weve got an actual character goods and we could. A marquess menda is happy with the character named all nation between all nation become a star. The may day when the noah frank canyon town of 8 pan, a good place to find an exceedingly red animal. But you need a good. I spoke to him. It likes to hang out on him for it was bush leaves. That sick and 10 up not back to fuck, which mentions just a few millimeters was due to a phoenix thing in central york spending 2011 and some ologist announcement recently found just again in avon north conservation project. Its logan safe, rusty, very exciting bugs have an image problem, image bugs, or something you might find a new bed. Its something you have to protect yourself. Obama look has voted on somebody, even smell bad stink 5 ink. And so in principle, peoples experience of bugs tends to be really bad and split stuff. And then one comes along that has to suddenly when hans in mind and turn everything around and we did this 13, this glowing, rosies neighborhood was a minute retraining ground until 2004. When the left, the site was in mocked and moved to racing until announcement jury came along. The Campaign Began turning the forest and meadows of the 270. 00 design team to a race track. In doing so, the biologist saved the habitat if its sick, and 10 of my plants buck, and numerous other species. Some may not even have been discovered yet. Success rings in the audience, the and spectacular species that are disappearing for the ones were not focused on and get this guy. I dont see it as a ranking because this piece, these are not icons decided against this base. You know, if i dont know what exist on the scanner one to and so they know that some of the units and so the more appealing ones tend to be prioritized one to understand. We just have to acceptance and whats going on. But we cant give up and allow sales to resist efforts to save others visa. Nice thing. Who lesson of the under the not include Somebody Just like the bug itself. Its habitat has suffered long to neglect the rent, incense drives only in the transitional fringes between forest and field intensive, farming and forestry or destroying those fringes. The fence to rosie science is now taking a fresh look at the unique species. Diversity of the forest. At the just didnt get us been using the touch. I think that with this project weve stumbled on a need that now needs to be addressed with collecting the necessary information. Something that were seeing. I was validated by oldest agencies where able to find on the forest edge and also in the threat to the space of the federal sky. Its no coincidence that creatures living in these areas, often among the most endangered. So sick affiliates in class memory and this team have a pointed rosie the patron species, if this ecosystem, they hope the bucks protection will benefit as many other species as possible. A common but controversial practice in Nature Conservation of tool. Each species has different needs within a single help attempt as a possible solution to preserve entire ecosystems, instead of individual ccs. An approach thats being tested in aden. The site is now an official special area of conservation. So far more than 7600 types of plants and fungus, happy and identified here. Its one of them is species rich areas in gemini. I grew up not far from here on the pause and you couldnt access this area when the staff is was restricted only let me, im on the maybe well hosted once a year and now it comes to rosemont is, is on the site. Its been transformed. Now i come here every other day. Its my bring my talk as well, im at home. This is a lovely place for a little announcement or a has complained for the preservation of this region for more than 15 years or to see if you can see the lovely fake and 10 a. The thick red antenna says weve been lucky to find one for him. And his efforts to put to rosie and the spotlight will continue the w w. F specialist degrees. Subject commitments can definitely pay off the, the space. These is worth protecting, including days we assume to be unnecessary and all those we does find especially appealing ice is also free. So it shows that working with less than 9 speed seasons possible. It just means putting in more time to increase awareness of those less than that is basically not an option for us to contact someone back in the hots region. Efforts to get the owner to reproduce failed again this year. That will the Public Relations campaign be most successful . It would help the Research Work with linda has gathered a few testers to find out to. Yea