The Public House launch a new campaign for Independent News & Media The Public House launch a new campaign for Independent News & Media April 12, 2021 Media to support their weekend papers – Irish Independent on Saturday and Sunday Independent. Launching this week, the campaign consists of a national TV advert, Out of Home, Digital Out of Home, Press and Digital. The campaign shows how the Independent’s uniquely relatable, ear-to-the-ground style of writing helps readers feel closer to Irish life, Irish readers, writers, opinions and stories – something we’ve valued even more over the past year. It positions the Independent at the weekend as a way to aid a sense of escape through the discovery of the things that make life its most interesting.