July 13 2021, 9:53 am | BY Ricki Green | 1 Comment Clemenger BBDO Melbourne has announced its appointment as Swisse Wellness’s creative agency of record, following a competitive pitch process.
The partnership will see the agency lead the development of Swisse Wellness’s new brand platform, with localised execution to be handled via the BBDO global network in key markets. In addition to the brand platform, Clemenger BBDO Melbourne will support Swisse Wellness with its retail, activation, production and engagement activity across brand comms, product launches and ambassador content. Says Nick Mann, managing director, Swisse Wellness: “We’re excited to be partnering with the Clemenger BBDO team locally and leveraging the strength of the BBDO network globally in a key period of growth for our business.