'Pubs barred from serving alcohol? It's the most ridiculous proposal yet' 'Would you open a bakery without any cakes?' ask landlords incredulous about a 'booze ban' being considered for April 8 February 2021 • 3:59pm Options being discussed for a potential lockdown lift in April include pubs being prohibited from selling alcohol Credit: stu99/ iStockphoto "The purpose of a pub is to serve alcohol and, if you take that away, what are you left with? I'm starting to think this government doesn't understand economics," says chef Andreas Antona, owner of Michelin-starred pub The Cross at Kenilworth, in Warwickshire. "Pubs barred from serving alcohol? It's the most ridiculous proposal yet."