Patrick Cline
Laura Bindloss is not the sleek, modern apartment building type. A career of working with designers and home brands (she's the founder of design PR agency Nylon Consulting) has instilled in Bindloss a healthy appreciation for color, patterns, texture, and custom detailing. So, when she and her husband, Simon, began searching for a home to buy, they skipped luxury condo buildings in favor of pre-war brownstones with built-in character.
But, as anyone who has bought or renovated a home before may well know, often these endeavors don't go
exactly as planned. "We eventually realized that buying one of those would essentially bankrupt us," laughs Bindloss. "To renovate a brownstone, you just don't know how much it's going to be. So we thought, 'Okay, maybe we'll look at a new build.'"